Oregon Rebate’s Expansive Organizing Program Reaches Nearly 2 Million Oregonians Across the State
PORTLAND – Measure 118, the ballot measure that guarantees every Oregonian a yearly direct payment or “rebate” of $1,600, has ramped up the organizing and field program in recent weeks – reaching 1.8 million Oregonians through a combination of community events, peer-to-peer texting, digital ads, and social media.
Despite being outspent 30 to 1 by a corporate-back opposition campaign, the Oregon Rebate is focused on voter outreach and turnout. In direct contrast, the opposition is spending over $15 million on TV ads laced with misinformation meant to scare voters and small business owners.
“We know the path to victory lies in empowering voters to take back their power from the very corporations gouging them,” said David Carlson, Organizing Director for the Oregon Rebate. “Measure 118 is about economic fairness and justice and when we have conversations with voters about the real facts of the measure, we have seen overwhelming support.
Our opposition is simply throwing money around to try and smother the measure without ever talking to voters about how to help them economically. And that is because they don’t care about helping Oregonians.”
By the Numbers:
Oregon Rebate has reached 700,000 Oregonians through digital outreach.
The campaign has sent text messages to over 1.1 million Oregonians.
The campaign has reached 51,000 people organically via Facebook and Instagram.
Measure 118 reached an estimated 10,000 people through organizing events in 15 counties across the state.
Measure 118 recently began airing digital and TV ads across the state that call out opponents’ lies about the rebate’s impact on small businesses.
Learn more about the first-of-its-kind Oregon rebate officially qualifying for the November ballot and find us at yesonmeasure118.com and on Twitter and Instagram.
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